Carry Bear Threads
Bold swimwear. Built-in demand. Zero interest in blending in.
Bear Threads is a gay-owned men's swimwear brand designed for men who want their bodies celebrated, not hidden. We make swim briefs, mesh shorts, and tanks that fit right, feel great, and give your customers exactly what they've been looking for — swimwear that actually acknowledges what's underneath.
If your store serves gay men, bear community, or any man who takes pride in how he looks at the pool, on the beach, or on a cruise — Bear Threads belongs on your floor.
Why Your Customers Will Love It
The Pouch. Let's be direct — gay men care about their bulge. Bear Threads swim briefs feature a signature sculpted front pouch engineered to enhance and support, putting everything exactly where it belongs. It's not an afterthought. It's the whole point. Your customers will notice immediately and they'll come back for more colors.
The Fabric. Performance knit fabrics — soft, stretchy, and built for the water. Feels great dry, even better wet, with enough stretch to move with the body without restricting. A quality you can feel the moment your customer picks it up.
The Fit. Two cuts to suit every preference — the Mini Brief for maximum attitude and minimum coverage, and the Classic Brief for more hip coverage with the same signature pouch. Both are size inclusive up to 3XL because confidence isn't one size fits all.
The Colors. Bold, saturated, and impossible to ignore. We currently offer 12 colorways in the Mini Brief and 8 in the Classic Brief — a range broad enough to merchandise beautifully and give your customers real choices.
The Brand. Bear Threads launched in Spring 2025 and has already built a loyal following, 1.2 million monthly Instagram impressions, and a community of men who wear our product proudly.
Wholesale Terms
- Wholesale price: $29.50 per unit (50% of $59.00 retail)
- Minimum first order: 100 units — flexible mix of styles and colors
- Reorder minimum: 50 units
- Lead time: 8 weeks from order confirmation
- Payment terms: Net 30
Let's Talk
If you think Bear Threads is a fit for your store we'd love to connect. We're happy to answer questions, send samples for evaluation, or walk you through the full line.
📧 Email us at owner@bearthreads.com